Omnilink® and Sprint® Launch Asset Tracker for Trailers™

New asset optimization solution helps fleet owners gain a competitive advantage.

April 11, 2013 – Atlanta – Omnilink today announced a collaboration with Sprint to offer Omnilink Asset Tracker for Trailers, which empowers fleet owners to locate and manage trailers across the United States. A turnkey solution featuring featuring hardware, software and service, Omnilink’s trailer tracking solution provides transportation, construction, retail and other companies with new options for managing their assets.

Omnilink Asset Tracker for Trailers combines the Omnilink Asset Tracker™ application with the CalAmp TTU-720 device, which uses GPS and Sprint’s nationwide CDMA network to provide fleet managers with the exact location of every trailer. With real-time and historical location information, fleet managers can:

• Improve security and utilization of remote trailers with configurable alerts for trailers that are moved or sit idle for too long.
• Reduce costs by automating inventory management, saving fuel and time searching for remote trailers and freeing staff to focus on more productive activities.
• Know the location of all trailers in-transit to improve responsiveness and provide delivery status to customers, particularly those with just-in-time supply chains.
• Increase revenue by increasing the frequency of trailer turns between arrival and departure.
• Increase billable hours by accounting for the actual time trailers are detained or stored at a customer site.

“In today’s economy, fleet owners can’t afford to have any more trailers sitting idle without producing revenue,” said Wayne Ward, vice president-M2M and Connected Transportation, Sprint. “Our joint solution with Omnilink uses our network technology to help keep cargo moving. It determines which trailers are parked in each yard, which trailers need to be picked up, and the precise GPS location of every trailer in a fleet, giving owners real-time location information necessary to ensure that every trailer is maximizing revenue. Wireless asset tracking is another example of how connected devices are changing every aspect of our lives, impacting how we work and live.”

According to the U.S. Department of Transportation, fleets are accumulating more than three trailers per tractor to accommodate for the lack of trailer visibility and status. This leaves costly, non-revenue generating trailers sitting idle at customer locations or altogether lost, wasting resources in the process.

“Our continued collaboration with Sprint expands our portfolio of tracking solutions, allowing us to better address the needs of fleets, offering them an out-of-the-box solution to optimize the use of a fleet’s inventory of trailers, improve trailer and cargo security and increase carrier profitability,” said Steve Hudson, chief development officer at Omnilink. “By eliminating the wasted time and resources many fleets have been forced to struggle with, fleet managers can instead focus on growing and improving their business.”

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