The Foundation of your Law Firm Online


No Comments “I’m not getting clients from my website”. Sounds familiar? Getting new clients from your website is not magic. It’s really more simple than you are led to believe, but it takes a few very important steps.  In this article, we will walk you through the first steps how to optimize your website. In the following article Growth Hacking – Turn Your Legal Website into Your Law Firm’s Best Salesperson you will learn how to drive traffic to your optimized website and turn your legal website into a sales machine. 1) The Importance of Having a Responsive Website Your clients are visiting your website from various devices: desktops, laptops, tablets and mobile phones – all with different screen sizes and resolutions. To ensure your customers get the same, optimal experience no matter what device they visit your website on, the site needs to be consistent and responsive. Gone is the outdated approach of developing a desktop and mobile version of your website separately, which created double the work to make updates, doubled the costs, and lead to brand confusion if they weren’t identical. The best and most modern approach is to develop a “responsive” website. Responsive means that your website automatically adjusts to accommodate the resolution and image size of the user’s device as shown in the graphic below. With a responsive website, not only will your clients get an optimal online experience, but Google will also reward you for having a “mobile-friendly” website. Since over 62% of local customers…
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