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How to Manage Change in Your PT, OT, or SLP Practice

articleMay 18, 2016 | 5 min. read 4 Keys to Keeping a Steady Cash Flow As a private practice clinic owner, you’re probably familiar with the cold sweat-inducing struggle to keep a steady cash flow. Claims management muck-ups, inefficient processes, staff issues, and lack of insight into your clinic’s financial health can leave you feeling like you’re …

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WebPT Product Updates for Expanded Customization

articleMay 5, 2015 | 4 min. read Evidence-Based Payment: Why Data is the Key to Pay-for-Performance Success If I challenged you to find a rehab therapist who didn’t believe in the power of evidence, you’d be searching for a while—forever, hopefully. After all, PTs, OTs, and SLPs are steadfastly dedicated to evidence-based clinical practice, because they know …

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Guide to Call Attribution for Digital Marketers: Optimize Calls and Clicks

Do you know how people use your website to contact your support team? Or which ads generate the most leads to your business? Better yet — which of your keywords convert the most leads to customers? Optimize campaigns with your call attribution Call attribution is one of the most valuable data points you can explore …

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How Does User Experience Increase my SEO Rankings?

No Comments Increase Your SEO Rankings with a Great User Experience! Many of our clients ask us what they can do to increase SEO rankings for their websites.  I can’t emphasize enough how user experience affects search engine rankings. Google’s computers can understand how humans rate a site according to its overall quality and delivery of a positive …

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PPC and PT (Part 2): Conversion Tracking, Ad Extensions, and Day Parting—Oh My!

articleJan 29, 2013 | 5 min. read How to Get Started in Blogging According to Hat Trick Associates , as of 2010, there were about 450 million active English language blogs. And in Blog Rules , Nancy Flynn explains that in 2006 a new blog entered the blogosphere every second. Even before Facebook and Twitter, businesses were …

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The Allbound Podcast: Evangelizing the Customer-Driven Sales Model

In our inaugral episode of The Allbound Podcast, Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, joined me to talk about empowering sales teams in the SaaS industry. Tell us what you do as a Global Customer Growth and Innovation Evangelist. My number one focus every day is around customer success and evangelizing ways …

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3 Key Action Items from Ascend 2016

articleNov 16, 2015 | 10 min. read 6 Biggest Takeaways from PPS 2015 Last week, I joined hundreds of amazing physical therapy professionals, students, and vendors (including yours truly, WebPT) at this year’s PPS Annual Conference in Orlando, Florida. Despite the uncomfortable combination of tropical heat and humidity outside—and near-freezing conference rooms inside—everyone was in high spirits. …

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